Your exterior signs are your company's first impression. Go outside and take a look at your signs. Better yet, drive past a few times and imagine you are a potential customer.
1. Is your sign visible? Are there obstructions, such a bushes or trees that hide portions of the sign? Is your sign face seen clearly from the street?
2. Is your sign readable? As you drive past can you read all the components of the sign - name, phone number, service offerings?
3. Is your sign noticable? Is it clear, distinct, does it set you apart?
4. Does your sign set the right tone? Is is welcoming, an extension of your business.
Put yourself in your customer's shoes and make sure your signs are working for you. Your signs are your identity.
For more information and to see how we can help get more customers for your business, contact the Chicago Custom Sign Experts at Parvin-Clauss sign company.